Very quickly readers will find I peruse quite a few business magazines searching for anything useful to my business. I came across a great article in Entrepreneur magazine, “Five Great and necessary Marketing Makeovers”. Beyond sharing this with you, I would like to tell you what I found when I clicked the link to [...]
Although I expected money to be the single biggest reason that people wouldn’t want to employ my services when I started my business — and it is certainly a factor, in today’s economy — I didn’t expect that lack of ideas or vision about how to use new media, including internet video and podcasts, would [...]
Help a Reporter Out (HARO) is a service where you can receive three daily e-mail feeds (Monday through Friday) with queries from media members who are looking for expert sources.
To get publicity for your business, you have to understand what journalists are interested in covering. Here is a quick list of the types of information about your company that might be media-worthy.
What do you think? Is it better to not have a Web site than to have one that is poorly designed and/or poorly written?
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